By Luke Kennedy –
One-and-a-half decade into the 21st century, the Internet has probably become one of the biggest influencing technologies on earth and is arguably man’s biggest invention till date. Hence, it’s quite obvious that all industries associated with the Web itself have grown in magnitude and prominence. Web design has also evolved in the same way, and in fact, the internet has become the greatest platform to showcase creativity. No wonder that so many web design agencies worldwide have gathered steam. But, into the 2nd quarter of 2016, what has happened to the design trends that were followed until now?
Getting down with it, there is not just a single design philosophy that might lead the charge in 2016, but in fact quite a few of such. Here, let’s have a look at some of the design trends that have either already emerged, or are on the verge of prominence.
- Bold Colour Patterns: This is a definite winner. If you just look at some of the biggest brands and their websites, everyone around the globe is going for a bolder, more colourful look and feel. This is also the reason that contrast is preferred. So, rather than simple, muted colour combinations, expect trends to follow bolder colour patterns.
- Slicker Animations: We have already almost adopted this. With GIFs taking social media by storm and websites becoming sleeker by the day, it is time to evolve for the animations that you are so used to. Going forward, stop expecting plane-jane animations and those age-old hourglass-loading animations (okay, that has already been dealt with).
- Material Design Language: With shadows, and subtle animations to emphasise interactions, Material design was originally a design philosophy invented by Google back in 2014. But rather than just being restricted to smartphones, it is now being progressively used by numerous websites, and a large chunk of them already display webpages on mobile devices based on Material design. Website design trends in 2016 are sure to continue in the same vein, and you can expect even more prominence for Material design in the near future.
- Notifications, Personalisations: You might have already noticed this. Quite a few websites now support push notifications from browsers like Google Chrome, and this shall prove to be an integral point for websites dependent on content sharing and even online businesses. And yes, add personalisation features to that checklist as well.
The above sneak-peak will definitely give you an idea in terms of the web design trends that your website shall follow, and the ones that you can expect to garner popularity going forward. But yes, there is one tiny detail that we are missing here: design is abstract, beauty is in the eyes of the beholder. Any design could work for you, sometimes even the ones that defy all trends as stated above. The key is to get advice from website design companies and look for flexible options in the sector. In a nutshell, expect the trends from last year to come back with greater finesse in 2016.
As firms try and keep up with the pace of evolution in design philosophies, there are certain web design companies in Milton Keynes and Bedford that are taking the flame further with improvements in existing designing techniques. Bright Design is one such firm that has changed the game with intuitive mobile-friendly websites that look as good as they behave. Be it material design, animated slides, interactive website design, or something similar straight out of your 2016 design book, the designing team at Bright Design can surely handle all of that and more! You can contact them and their expert customer service guys who can surely help you in your next online venture.
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